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Oct 13, 04:19 am: Bringing Web 2.0 home

Now that I’m done with the in-the-ears/out-the-keyboard Web 2.0 posts, I’ve had time to process some of the information and, well, come up with a few bullet points that may or may nto be useful.

  • I was surprised by the web 1.0 nature of the conference. A few people stood in the front of the room and talked to a lot of people who sat, jammed together, with little chance to bring up topics.
  • The teen panel was very interesting. Bascially, Google’s search has replaced any store front loyalty. Their only brand loyalty seemed to be to the things that they carried on their person—phones, cameras for example. They would by that at the cheapest place possible and use search to find that place. What does this mean to nonprofits who are trying to get people to donate to them? Will contributors use a search mechanism rather than brand loyalty to decide where to give? I think so. I think it means the organization that provides the greatest access to information, organized in way that allows it to be displayed and used in ways that are meaningful to the individual user, will be able to get the greatest amount of attention.
  • Also from the teen panel, they’ll pay a tremendous amount for access—cable, phone, internet. Not so much for content. They expect all content—no matter the media—to be delivered for free.
  • The number of tools—Ning and Brightcove are just two examples—that allow people to create rich applications on the web feels like a trend that could make building as easy as blogging tools have made publishing.

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Marnie Webb  | 

Comments made

  1. Ruby Sinreich

    I’ve had the same experience at so many conferences. Like at the N-TEN NTC where we are talking about using technology to accomplish our missions and help people, we never use it to accomplish our conference!

    Can’t wait to see (and participate) in NET2, which I see as directly challenging this continued separation between theory and reality.

    BTW, I’ve played with Ning and it ain’t as easy as blogging… yet.

    Thanks for the notes!
    Oct 14, 01:07 am

  2. marnie webb

    Ruby,

    Haven’t played with Ning yet; I’m patiently waiting for my developer key thingee.

    Glad to hear you see Net2 as an opportunity to break down the separation between participants and panelists. I also hope we can achieve more diversity.
    Oct 14, 05:09 pm